Welcome to The Greenhouse

About the Greenhouse.

These are just some of the great things you can find inside the NEW BHGRE Greenhouse.


Agent Tools

Quick access to the many custom marketing and financial tools BHGRE provides to allow our agents to efficiently run & grow their businesses.


Office Tools

BHGRE companies and offices have easy access to agent management, talent attraction, business planning, and listings & leads tools to help their businesses succeed.



Quick links and training for BHGRE's fully integrated property search website featuring a CRM and company/agent websites & mobile apps.


BHGRE provides a huge toolkit of custom-built marketing programs. Agents & offices can easily create eye-catching, high-impact, personalized marketing materials that distinguish our brand and highlight our lifestyle focus.


Better Homes and Gardens Real Estate Marketing Tools

  • The Digital Marketing Center
  • The Brand ID & Resource Guide
  • The Social Media Posting Tool
  • Digital & Print Advertising Templates
  • Listing & Buyer Presentations
  • Signage

The Zap Platform

The force behind BHGRE.com, Zap is a fully-integrated platform featuring customized agent & company websites, an agent CRM, lead monitoring & reporting, as well as complimentary mobile apps.

Increase Leads

Attract home buyers and sellers with agent and company-branded, IDX websites and mobile apps.

Connect with Customers

Zap gives you all the communications tools you need to interact with your clients.

Close Deals

View your client's activity on BHGRE.com and gauge their likeliness to transact using the ZapScore.

  • See customer behavior - what towns they are searching in and what homes they are saving
  • Manage all your prospects
  • Prioritize which customers to focus on
  • Communicate when needed
  • Know when to act
Go to Zap


Whether you need training in BHGRE products, how to use social media, or taking advantage of all that Zap has to offer, BHGRE Learning has everything you need, all in one place. We offer live classes, recorded courses, and other resources to help you achieve your goals. 


We offer:

  • Resources for new agents to help ignite their careers
  • Tools to recruit agents to your company
  • Innovative uses for the suite of BHGRE tool available in the Greenhouse
  • Best practices shared by your fellow BHGRE companies       


Find and register for local, regional, and national events through the Greenhouse. Connect with your peers & mentors, learn from thought leaders, and attend local gatherings through the BHGRE network.

Brand Events

BHGRE produces highly experiential, content-rich events to encourage idea sharing and collaboration among our network. 

Industry Events

Meet with your fellow real estate professionals, subject matter experts, and BHGRE brand leaders at the best events the industry has to offer.

Learning Events

Learn from some of the industry's most respected subject matter experts and specialized trainers on topics important to your business and local market.

Attract more agents to your business


Talent Attraction

Learn how the BHGRE brand connects with agents and access one-of-a-kind talent attraction tools & marketing materials


Learning Resources

Show off your onboarding skills with easy access to custom-crafted learning courses and materials


Agent Engagement

BHGRE offers many tools and services to keep our agents involved and engaged with the brand

Agent Value Brochure

Show prospects the Top 7 reasons to join Better Homes and Gardens Real Estate with the Talent Attraction Flyer. This one-pager is the perfect overview of some of the major benefits agents gain when they join BHGRE.